Encounter Lakes

The Island was established as an extension of the successful Encounter Lakes land development at Victor Harbor. Metric was engaged to execute a complete brand refresh and high impact marketing strategy that resulted in a considerable increase in sales. The new brand identity was applied state-wide in an integrated media and advertising campaign supported by signage, a responsive website and a large scale community event to promote the relaunch of The Island.

Services Provided

Branding and graphic design
Event management
Marketing strategy and development
Production management
Property marketing strategy
Signage strategy and execution
Web design