The Reserve

The Reserve is the third and final stage in the award-winning Sandy Hill Precinct, located in the prestigious Sandringham locale and next door to neighbouring Heathland Reserve parkland.

Metric was engaged by Blueprint Projects to provide a full suite of strategic marketing management services for this large-scale campaign. Metric was responsible for developing and implementing the sales and marketing strategy, creating a new brand, designing and managing the delivery of all marketing tools, setting up the onsite Display Suite and working collaboratively with the sales team.  Following the project launch, Metric managed the ongoing communications and advertising ensuring the campaign consistently remained relevant and fresh in the marketplace.

Services Provided

Brand strategy
Display suite and signage strategy
Graphic Design
Production management
Project launch strategy and execution
Tactical advertising and communications
Web development